Jerard Rice, known by the stage name Rice, has emerged as an eclectic force in the music industry, blending hip-hop, pop, and world music into a harmonious symphony. Beyond his sonic expertise, Rice dons the hats of an entrepreneur, artist, songwriter, and philanthropist. The artist’s musical journey began with a childhood passion for talent shows and playing instruments in school, evolving into a relentless pursuit of musical production.
A co-founder of Hustle Work Grind Records and Hustle Work Grind Entertainment, Rice envisions music as a catalyst for education, empowerment, and empathy. His commitment to correcting societal wrongs led to his active involvement in the Black Lives Matter protest following George Floyd’s death, showcasing his belief in music as a powerful instrument of change.
Rice’s musical authenticity shines through in hits like “Bet On It,” “Big Dreams Rice,” and “Another One Like You.” Each track serves as a narrative thread, weaving together different phases of his life and experiences. His self-proclaimed status as a “neo-artist” stems from a unique approach, combining real-life experiences with lessons learned from movies, offering listeners a deep dive into the mundane with profound meaning.
Beyond the beats, Rice has garnered notable credits and awards, including Grammy consideration for “Juice” and recognition at the X-pozing Music Awards. His activism extends to the music itself, with tracks like “Juice” paying tribute to Tupac and exploring themes of love, respect, and power.
Influenced by legends like 50 Cent and Lil Wayne, Rice admires their risk-taking spirit and unyielding work ethic. The eclectic artist aims to bring about a wave of real, authentic, moving, and soul-stirring music, underpinned by common themes of hard work, empowerment, confidence, and authenticity. His continually evolving discography hints towards the birth of an icon in the music world.
Looking ahead, Rice’s immediate plans involve releasing more music and expanding his presence through bookings and touring. His long-term goal is to harness the transformative power of his music, making a lasting impact and changing lives through the universal language of sound.
Interviews
Rice Elevates The Hip-Hop Game In New Music Video For “New Jack”
https://online.flipbuilder.com/yisv/ajru/
